CALGARY SEO

When a user enters a query into a search engine, the search engine generates a list of search engine results pages based on user’s search terms. For instance, when you type “handyman near me” into Google or a similar search engine, it scours the web for sites relevant to plumbing services and takes your location into account through its complex algorithms. This results in a list of websites claiming to offer plumbing services in or around your area.

At the top of the list, you’ll see a few ads from companies that paid for that position. Below those, you’ll find a selection of organic search results, which many consumers tend to prefer. As a result, you’ll likely to look past the paid ads and focus on the organic listings.

Some of those sites might not be entirely relevant, but their SEO may have made them appear so. For example, they might sell plumbing tools or offer classes for individuals seeking plumbing certifications.

Others will be genuinely relevant to your search, and their SEO will reflect that. These are legitimate plumbing companies that provide services in your vicinity. From there, you’ll evaluate these websites to determine which one to hire for your plumbing needs.

You’re most likely to choose a company whose site loads quickly, provides comprehensive information about plumbing issues, and features a clearly visible link to its contact page that takes you directly to the correct location without errors or delays.